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7 Amazing Webinar Software Tools for Online Meetings

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Linda Simosa
Linda Simosa
Linda is an Administrative Assistant with eleven years of experience working alongside the executive team of a Fortune 500 company. She specializes in administrative technology, environment and software tools.

7 Amazing Webinar Software Tools for Online Meetings and Business Development

The best webinar software tool is what your brand needs for an exponential growth.

Since the world has entirely gone digital, you need to have the edge over other businesses vying for your customer’s attention. This is where webinars come in.

What is a webinar?

Webinars, shortened from web seminars, are live video presentations, workshops, or lectures that happen in real-time. They are hosted online, usually through webinar software. They are interactive seminars conducted online where users participate through chats, videos, or file sharing.

Webinars are a great way to build relationships or show your brand as an authority figure in your niche. You can even create a visual presentation for a webinar with a short description of your company, branding elements and contact details to make your brand more memorable. As it is known, visual content gets more attention. If you have no time and extra money to create visual details for your presentation, you can consider an online icon editor by Icons8. If you run a remote team, webinars make it easy to run in-team meetings, training, and such.

Furthermore, they are also much easier to organize than an offline seminar or lecture. You don’t have to worry about booking a large space to accommodate your invites, consider airfare, or rent sound equipment for the event. You can also invite people from anywhere in the world, and if they can’t make it for the live event, you can record the webinar and send them a copy later.

Webinars, therefore, are vital for businesses as they provide a host of benefits with little to no stress. So what kind of benefits can webinars offer for businesses?

5 benefits of webinars

5. You can attract affiliates with webinars

Affiliate marketing is a digital marketing strategy that helps businesses attain a broader reach of audience hence putting their businesses out there and gaining a reputation. The importance of affiliate marketing to businesses cannot be expressed enough.

Here, affiliates are looking for something that would convert and give their customers value. So if your webinar campaign is proven-to-convert and delivers high value, you’d attract affiliates who would, in turn, send traffic to your webinars. It’s a win-win situation.

4. With the webinar, you can invite guests who will, in turn, come with their audience and further set your credibility in stone

When you invite commonly lauded experts of your niche to your webinars, you expose your business to their audience. This is an excellent way to expose your business to a new set of audiences and generate new leads. You can convert to loyal customers.

And with inviting an industry expert to your webinars comes credibility to your business because surely your brand must be credible for the person to associate with it.

3. You can reach hundreds of people from all over the world with the webinar

With webinars, you can converse with hundreds of people from anywhere in the world right through your computer screen. The best part? You don’t have to leave the comfort of your work area or computer stand.

2. Webinars help generate new leads

Leads are the fertilizers businesses need to grow. Without enough leads, companies will struggle to grow and eventually fold up. Webinars create opportunities to generate new leads and convert to new customers if done well.

People submit things like their names, email, and some other information when registering for an upcoming webinar event. Their registering shows their interest in whatever you’re teaching. Now it’s up to you to convert them into customers.

There are several ways to promote a webinar and drive traffic to register; some forms are: running paid advertisements, getting affiliates to encourage, to name a few.

1. Webinar gives your business an edge

If done right, you can deliver tremendous value, thereby keeping your audience engaged for hours. Webinars offer the opportunity for you to discuss real-time with your customers, get insights about your products from them, and they can ask questions and get real-time feedback.

Now that you know what webinars are and their benefits, you should know that selecting the best webinar software is just as important as planning the event itself. Webinar software can either make or break your business strategy as it has you in a bad mood for days.

To avoid situations like that, I’ve combed through webinar software and have vetted these 7 as the best based on their overall features, so without further ado:

7 Best webinar software available for digital marketing and holding meetings

7. Gotowebinar


Gotowebinar is a professional webinar software tool that helps businesses engage with clients and generate new leads through online conferences.

Some features of Gotowebinar

  • It features a personalized survey, custom email invitations, confirmations, and reminders with predefined templates for the participants.
  • Gotowebinar boasts of a state of the art HD video and crystal clear audio recording. That way, you’re sure of a good audio and video playback.
  • It possesses nifty analytical tools for the account holder to help manage leads and track engagement and webinar performance.
  • For your audience who missed the event, there’s an easy-to-use recording feature.


Gotowebinar offers a 7-day free trial, after which you can select between 5 different plans depending on your budget.

At the time of this post, Gotowebinar’s pricing plan goes as:

Lite:$49 per month with a limit of 250 participants.

Standard:$99 per month with a limit of 500 participants.

Pro: $199 per month with a limit of 1000 participants.

Plus: $399 per month with a limit of 3000 participants

6. Webinar Ninja

Webinar Ninja-min

Webinar ninja is a marketing software tool with many templates, live workshops, and helpful guides to help manage clients and grow your business.

Some features of Webinar Ninja

  • Built-in email function to send reminders, automatic notifications, thank-yous, and follow-ups. The best part? Little to no stress is involved.
  • High-grade analytics shows you who clicked attended, purchased, and more.
  • Create a stage for your audience during the webinar for utmost engagement. That way, they can participate and learn actively.


Free version: Up to 20 minutes per webinar, 1 guest presenter and other

Pro version at $99: Up to 4 hours per webinar, 4 guest presenter

Business version at $199: Up to 8 hours per webinar, 10 guest presenter

5. WebinarJam


WebinarJam is the go-to webinar software tool when hosting a webinar to sell a product. It has all the bells and whistles needed to convert sales at a reasonable price.

It works smoothly on any browser, OS, or device, so you’re sure there’ll be no glitches, especially when paired with a fast internet service provider.

Some features of WebinairJam

  • It has an interesting CTA features like pop-ups and countdowns encourage customers to make decisions. Sometimes your customers just need a little push in the right direction
  • You can stream directly to YouTube. This increases your reach massively.
  • Live chat in the webinar, which personalizes the experience. It keeps your audience engaged, and makes them feel among.
  • Split-test two designs to track which one brings more traffic to your event in real-time. From this you can tell which did its job best.


At the time of the blog post, WebinarJam provides a 30-day risk-free money-back guarantee offer.

Starter: $39/month, billed annually.

Basic: $79/month, billed annually

Professional: $229/month billed annually

Enterprise: $379/month, billed annually

4. Zoho Meeting

Zoho Meeting-min

Zoho meeting is a 2-in-1 online marketing solution offering video conferencing and webinar software.

Some features of the Zoho Meeting

  • 100% browser dependable. It runs seamlessly on your browser without the need to download anything.
  • Another of Zoho Meeting features is the virtual backgrounds. This way you can work from anywhere globally, including your toilet (not advisable, though).
  • Moreso, it posseses nifty online conferencing features like the Raise Hand feature to get the presenter’s attention, screen sharing, live chat, etc.


Zoho Meeting provides a 14-day free trial.

Meeting: $3/month, billed annually.

Webinar: $16/month, billed annually.

3. Livestorm

Livestorm webinar-min

Livestorm makes an impressive alternative to Demio.

Some features of Livestorm

  • Provides automated webinars you can schedule to replay at certain times during the day.
  • Offers in-depth resources on creating webinars. So, not only does it help grow your company, it teaches you the best way to go about it.
  • With easy-to-access, instant meetings, Livestorm is designed to be the go-to-meeting software for companies.


Basic: Free, up to 10 live attendees

Premium: $99/month, 100 live attendees

Enterprise: Personalized quote based on your requirements

2. Demio

Demio best webinar-min

Demio offers a sleek and modern interface that is pretty to look at and easy to use. The major advantage Demio has over other webinars softer is that it offers both live webinars and automated on-demand webinars.

Demio clearly has a lot to offer, but here are just a few of its features.

Some features of Demio

  • It has a knack for brand consistency. You can customize the logo and registration page to look exactly like your brand’s.
  • Offers features like CTA buttons, sharing live document handouts, running Q&As, etc.
  • Simple and very easy to set up. It requires no extra software as it is supported by all browsers and devices, including the new Xiaomi 12 series.


14-day free trial

Starter: $34/month, billed annually

Growth: $69/month, billed annually

Premium: Let’s talk, billed annually.

1. Riverside

Riverside is a video recording software centered more around the video and audio aspect of your webinars, delivering powerful results.

Features of Riverside

  • They don’t skimp on video quality. Regardless of your internet connection, your webinar will be locally recorded in 4k video quality.
  • Riverside automatically creates a transcript of your webinar recording to maximize access and repurposing of your content.
  • Riverside grant the opportunity to live-stream your webinar to all major social media platforms like YouTube, Twitter, Facebook, Twitch, and LinkedIn.


Basic: $7.5/month

Standard: $15/month

Pro: $24/month

Enterprise: Let’s talk.

And there you have it, 7 of the best webinar software perfect for holding online meetings.

Although these are my top picks, there are some honorable mentions which also make a great webinar software:





While webinars are an obvious choice for growing your business and presenting your business as a professional voice in your niche, an excellent webinar software is what takes

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